Hawtai Motor Group Co., Ltd. was founded in 2000 in Rongcheng, Shandong, China, initially focusing on automotive components before producing complete vehicles. The company holds proprietary automatic‑transmission and clean‑diesel engine technologies, enabling it to equip SUVs and crossovers such as the Boliger (a rebadged Hyundai Santa Fe), the scalable Lusheng S5 SUV and the fuel‑efficient iEV series of EVs. Despite early pioneering in new‑energy vehicles, Hawtai has faced financial challenges and shrinking market share, selling about 50 000 vehicles in 2023. The brand maintains assembly plants in Beijing and Rongcheng and exports to emerging markets in the Middle East and South America. Hawtai’s notable one‑off projects include the “Happy Dragon” concept off‑roader and collaborations with JAC on hybrid powertrains, underscoring its technical strengths amid consolidation.