Venucia was established in 2017 by Dongfeng Nissan as a China-only brand positioned between Nissan’s mainstream and premium divisions. Its debut model, the D60 sedan, launched in 2018 on the Global Access Vehicle (GAV) platform, followed by the T60 crossover and the e30 electric hatchback in 2020. Venucia sold over 400,000 units in 2023, leveraging Nissan’s dealer network and local R&D. The e30, based on the Nissan Leaf, features a simplified powertrain and 200 km NEDC range, targeting urban commuters. Interesting note: Venucia introduced the brand-integrated D2 Dealer Operating System in 2021 to streamline after-sales service.